Engaging the Community with Social Media for a Busy Charity Team

Client: Pollinator Project

Local environmental charity, Pollinator Project, approached me for assistance with running their social media channels. They had a decent local following, but the team of volunteers hated updating their Facebook, and Instagram had been all but neglected.

It was always on the to-do list, but with so many other tasks taking precedent, they knew it wasn’t being utilised to its full potential.

It is my absolute pleasure to support the charity on an ongoing basis with content creation and social media management. Since the project began in March, we have had a huge boost of engagement, a steady increase of followers and the team are free to carry on their vital work supporting local pollinators - without dreading posting about it later!

The Results

3000+ views per post on average per platform, up from 300 before the project began.
Content reaching new followers as well as serving the already engaged community, growing our audience.
Increased, quality engagement - more comments, shares and saves, becoming a catalyst to conversations rather than a passive reporter on environmental matters.
Time freed up within the team to focus on the important work of supporting our island’s pollinators.

*Figures as of October 2026, six months on from beginning project in March 2026.

“We are incredibly pleased with the value you provide us as a charity - some of the videos you’ve put together would have taken me weeks!”

Gordon Steele, Chair of Pollinator Project

My monthly social media support service!
For founders who want to outsource their of social media to a trusted partner. We work together to keep your messaging consistent, correct and inline with your brand voice, so no-one can tell it isn’t coming directly from you 🤫
This package is £499 per month, for a minimum of three months.
It includes
- Strategy & Messaging Pillars
- Personalised Content Calendar - 2 Posts Per Week
- Designed Graphics and Edited Videos for Every Post
- 2 Hours Content Capture per Month as needed
- Done-for-you Scheduling and Posting, following your approval.
Paid ads (boosting and sponsored content) can be organised at an additional fee, starting at £10 for a week long, island-wide campaign.
1. Onboarding - we conduct an audit of your existing platforms (if you have them!), meeting to discuss your business goals and determine our strategy including which platforms suit best and ideal audience profiling.
2. Content Planning - using our strategy, which leads to our content pillars, we plan out the next three months worth of content including imagery/video, captions etc.
3. Capture & Design - Following approval, I collect footage needed and design graphics for each post, tailoring for platforms requirements.
4. Designed ssets uploaded to your dedicated portal for final approval.
5. Scheduling - Posts are put live .
I currently specialise in Facebook and Instagram, tailoring content for each platform and audience.
TikTok, LinkedIn and Pinterest are also a consideration, depending on your business. Get in touch to find out which would be most suitable for you.
Your involvement level is entirely up to you. We will have a monthly catchup to check all posts are factually accurate and that you’re happy with what is going out.
You can also provide content ideas and imagery which I can use in designs, in addition to the content bank I will capture as part of your package.
I provide a report at the end of each month cycle, where we will run through what’s working well plus the numbers side of things.
Every account is different and I don’t guarantee any specific results (anyone who does is bullshitting you!) but these regular catch-ups ensure I’m always working towards your goals as a business, keeping you in the loop at all times.