BRANDING
Client: Libby McIntosh
Guernsey based artist & illustrator Libby needed a unified brand to promote her artwork with confidence. The diy logo that got her through the first few years of business didn’t quite fit anymore, and she needed an identity that captured the attention of a variety of customers - from market stall punters to private commission clients.
We created a playful, bespoke brand identity combining the handmade quality of her work and gaining inspiration from something we both hold dear: the ocean. Including a variable logo suite for use in any location (big or small!), iconography, a bold colour palette and examples for implementation across digital and print, Libby ran with the branding right away and it is incredible to see how the identity has helped reach the next level of her business.
“Omg just scrolled through the brand guidelines and I got all giddy! This is even better than I could have imaged - it’s PERFECT. ”
Want to feel the same way about your brand?
The Serious Not Boring brand package is for you.
If you’d like to check out Libby’s work, you can find her here.